There are literally thousands of music blogs on the Internet and keeping track of them can be a major hassle. Its also difficult to get an idea of what’s hot at the moment since the buzz is dispersed over so many sources. The Hype Machine is essentially Technorati for music - a music blog aggregator that tracks all of the music blogs on the internet and provides you with the tools to make sense of it all.
The recently redesigned site is a major improvement over the previous version. The site still maintains the spartan style of the previous version but utilizes color and simple design elements that make navigation is cleaner and text much easier to read. Aside from the standard list of all music pulled from every tracked blog, The Hype Machine has some very interesting and useful features…
The Hype Machine provides you with a dashboard that allows you to manage your favorite songs, blogs, people and searches. These items are then aggregated into your customized Love Feed. You can check your Love Feed for new music, play songs directly in the page and add them to your Loved Tracks. Unfortunately there is no way to play your love feed as a playlist at tis time.
Keeping track of what’s popular at the moment across thousands of blogs is easy with The Hype Machine. The Popular tab provides a ranked list of songs that are getting the most clicks and plays on the site. Its a great way to see where the blogosphere buzz is at the moment. However, there is no easy way to tell which songs are posted on multiple blogs which is also an indicator of buzz aside from just clicks and plays.
The Hype Spy is another interesting way to get a feel for the current zeitgeist. The Spy basically shows you what all users are currently listening to at the moment. Additionally, they also provide a list of the most recent searches.
When you click an artist name, you will see a list of blog entries and songs across the blogosphere that contain that artist. Additionally, these pages also include links to purchase music across multiple stores, tour dates and music videos.
You can also access the full list of blogs tracked by The Hype Machine. In addition to a list of top blogs, you can browse the directory alphabetically.
Overall the new Hype Machine is a welcome change and a site i will be using frequently to find the latest and greatest from around the net.